As we enter the summer movie season, now is a good time to take a look at how a text sweepstakes can rev up movie promotions…
Here are some tips on how to use a movie promotion text to win to get more people to see your movie.
Give Away Prizes Related to the Movie
One of the most exciting aspects of a new movie premiere is the unique promotions that come along with it. If you really want to attract attention, you should give away prizes with your movie promotion text to win that are directly related to the movie.
Prizes can include a trip to the movie premiere, a vacation inspired by the storyline in the movie, tickets to see the movie in a local theater, or new toys or tech gadgets featured in the movie. All of these prizes are designed to keep the movie as the main focus of the promotion.
Prizes that are also closely related to your movie are also more likely to attract participants to your text to win that are genuinely interested in the movie. That means that even if they don’t win first prize in your text sweeps, you can expect that they will still go to see the movie.
You can also give your subscribers an extra nudge by using the text sweep to notify them that you are offering a prize that they can only get at the movie theater after redeeming their tickets.
Add Your Text Sweep to Your Ads
The best part about using a text to win to promote your movie is that you won’t need to create separate advertisements just for the text sweep. In fact, the “text to enter” call-to-action can piggyback on any other type of promotional campaigns – billboards, posters, TV ads, radio, and even in trailer clips online.
Joint Promotions With Your Partners
Movie production companies frequently partner with other businesses in ad campaigns featuring the movie. If you want to increase the reach of your text to win, you can feature your text sweep call-to-action in the advertising promotions that you do with your partners as well.
Partnerships are a great way to tap into new audiences. It only makes sense to make the most of the relationships that you have already established with your partners by promoting your text to win.
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